SushiVid Launches First CSR Project to Promote a Career in Politics in Malaysia

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SushiVid, a leading influencer marketing platform, announced the launch of its first-ever Corporate Social Responsibility (CSR) project aimed at promoting a career in politics in Malaysia.

The project, titled “A Career in Politics,” aims to address a gap in Malaysian society, where politics is not commonly considered a career option and there aren't enough young people ready to take up the mantle. SushiVid believes a healthy political ecosystem is crucial for a thriving Malaysia, and hopes to inspire more Malaysians to consider politics as a viable career choice.

“As an organisation, we believe it's essential to give back to the community, and we chose a career in politics because we believe it could benefit the most from influencer marketing. We aim to use what we know best — influencer marketing — to get more young people to consider a career path as a politician,” said Foong Yuh Wen, Founder & CEO of SushiVid.

“We have always been passionate about creating a positive impact, and we are excited to launch our first CSR project. We believe Malaysia is at a major inflection point, not only politically but also economically, and we would love to do our part as well,” she added.

SushiVid plans to launch a series of initiatives under this project, starting with connecting politicians to influencers to help provide the public with the knowledge necessary to pursue a career in politics — offering information, resources, and guidance to aspiring politicians and connecting them with experts in the field.