The Brief
For its 8th anniversary, Traveloka wanted a celebration that felt like a genuine community moment rather than a standard promotional push.
The Approach
SushiVid coordinated 130 influencers across Instagram posts and Stories, with 126 Link-in-Bio insertions directing followers straight to Traveloka's offers as part of the celebration.
The Results
The anniversary campaign reached 1.2 million people and generated 187,000 views, with the Link-in-Bio insertions giving a direct path from celebration content to booking.